I typed into Google images ‘Scary Eye’ as this was my first idea for a production/ institutional logo. I found two images that I like, the first one was an eye and a skull in it, I sketched it on paper to plan how I would manipulate it as If I did not edit the image I would be breeching copyright law. I liked the final result however decided to experiment with the other picture I liked to come up with an alternative. I manipulated the other image in many ways before I liked the final edit, I discussed it with my group and we decided to go with the alternative instead as it looks more vivid and portrays our horror theme better to our target audience, furthermore as I am within the age range of our target audience i know that I would prefer the image to look gruesome which will stick into my mind and thus help me remember the logo.
Production logo from Cassum Latif on Vimeo.
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